Penelope is a project coordinator, business researcher and product placement specialist. Successfully serving in the medical, high end retail, minerals and gems, food, land use/zoning, government, mortgage fraud and manufacturing trades, her unique ability to see trends across industries has helped her clients craft their businesses from startup through liquidation or succession.

Teacher, coach, author and chef, with a passion for mushrooms and industrial hemp Zeller has been an amateur “shroomer” since 1968 and involved with the hemp trade for the past three years.  In the world of mushrooms, she co-authored UrbanMushrooms.com (with Manny Salzman, Marc Donsky, Linnea Gillman & Jason Salzman) and was the lead author for the article “Ecovative’s Breakthrough Biomaterials” published in the Spring 2012 issue of FUNGI Magazine.